Intro Offers
Intro offers with subscriptions
Intro Offers are a great opportunity to let your customers try out your services.
When creating a subscription, just below the Duration Settings section you'll find the Intro Offer toggle. If you opt to use this, the subscription cannot be an auto-renewing subscription.
Pro tip: when a customer's intro offer is expiring, invite them to purchase a subscription or pack that gives access to those same services. Search our help center for 'Sequences to target Intro Offer Customers.'
Create an intro offer for a limited # of classes
In the example below we’ll create a intro offer that:
is a running promo
lasts one week
can only be purchased once per customer
offers a limited # of classes
To begin, click Memberships > Subscriptions and Packs > Add new subscription > Give it a name > then, set a price (can be set to $0 if needed)
Then scroll to Duration Settings > choose Absolute Interval > put 7 days > toggle on 'Purchasable only once' > then toggle on 'this subscription is an intro offer'.
Under Usage limit settings, toggle on 'this subscription has a usage limit' > put the number of class credits you'd like customers to receive
Choose what the intro offer can be used on > then click 'Create'. Then click the back arrow up top to back out to the Subscription Index Page > Find your newly created promo in the subscription list > flip the toggle on to make it 'Featured at Checkout' for customers.
To see what customers see at checkout, click your logo in the top left > 'Your page'. The promo will now be listed under your Purchase Options.
Create an intro offer for un-limited classes
In the example below we’ll create a intro offer that:
is a running promo
lasts one week
can only be purchased once per customer
offers unlimited classes
To begin, click Memberships > Subscriptions and Packs > Add new subscription > Give it a name > then, set a price (can be set to $0 if needed).
Then scroll to Duration Settings > choose Absolute Interval > put 7 days > toggle on 'Purchasable only once' > Toggle on 'this subscription is an intro offer' > Choose what the intro offer can be used on > then click 'Create'.
Then click the back arrow up top to back out to the Subscription Index Page > Find your newly created promo in the subscription list > flip the toggle on to make it 'Featured at Checkout' for customers
To see what customers see at checkout, click your logo in the top left > 'Your page'. The promo will now be listed under your Purchase Options.
Trials
Free Trial Customizations for Subscriptions
You can allow customers to try out your subscriptions with a free or low priced trial of its benefits.
You'll have control over:
how long a subscription's free trial will last
plus the amount they pay (or don't pay) up front to try it
To do this, find an existing subscription: Click Memberships > Subscriptions and Packs > Select a subscription > click Edit Details
Scroll past halfway down to Auto-renewal Settings > toggle on Auto-renewal settings> click Include Free Trial > Choose the duration > choose the price, if any
Customers viewing the membership purchase page will now see messaging with the dollar figure you added.