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Handling exceptions and escalations

Some conversations need a human touch. Learn how to identify when your Sales Agent AI should hand off to your team and how to manage those transitions smoothly.

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Written by Makayla James
Updated this week

When to escalate

While your AI can handle most inquiries, there are moments when it should defer to a staff member.

These include:

  • Corporate or group booking requests

  • Custom pricing, promotions, or package adjustments

  • Medical, consent, or health-related questions

  • Payment errors, billing issues, or refund requests

Escalations ensure that sensitive or complex topics get handled with care — by the people who know your policies best.

💡 Escalations don’t signal failure; they’re a safeguard for professionalism and accuracy.

How escalations appear

When the AI encounters a message that matches an escalation rule, it pauses and routes the conversation to your AI Inbox.

You’ll see a tag like “Escalated to Staff”, and the full transcript including the Sale Agent’s messages — will be visible.

From there, your team can:

  • Continue the conversation manually

  • Add internal notes

  • Assign it to another staff member for resolution

This process keeps hand-offs organized and transparent, preventing confusion between automated and human communication.

Improving your escalation system

If you notice that similar questions are being escalated repeatedly, that’s a cue to expand your AI’s knowledge. You can add new fallback messages or update your AI’s prompt instructions so it handles those scenarios next time.

For example, if multiple leads ask about a corporate membership option that doesn’t exist, you can have the AI explain your current offerings while still flagging the conversation for follow-up.

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